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Category: ADV

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The innovative sound of Apple marketing: the beginning of music soundtrack in IPhone advertising - sound identity blog

The innovative sound of Apple marketing: the beginning with Orba Squara

14 July 2016 – Sound Identity – #TBT / ADV

How did Apple change marketing through music? An Apple commercial often involves instant fame for music…

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Woodkid is back but Run Boy Run has never left us - sound identity blog

Woodkid is back with desert sounds, but Run Boy Run has never left us

30 June 2016 – Sound Identity – #TBT / ADV

Woodkid has always been with us… through commercials and trailers After a break, Woodkid has come back…

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Elvis Presley song A Little Less Conversation remixed by Tom Holkenborg - aka Junkie XL or JXL - sound identity blog

June 2002, even in death Elvis topped charts

23 June 2016 – Sound Identity – #TBT / ADV

Elvis Presley, Ocean’s Eleven, JXL and Nike….what do they have in common? Elvis Presley has made pop…

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Dj hero The neverending story between Daft Punk and TV commercials soundtrack sound identity blog

The neverending story between Daft Punk and TV commercials

16 June 2016 – Sound Identity – #TBT / ADV

Daft Punk have a long lasting relationship with TV commercial, enjoy! Daft Punk, the electronic music…

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Bernie Sanders campaign to the sound of “Revolution” by Diplo Sound Identity post

Bernie Sanders goes to battle to the sound of “Revolution” by Diplo

27 May 2016 – Sound Identity – ADV / Sound Branding

Bernie Sanders, Senator of Vermont and candidate for America’s Democratic Party nomination, stands out from his…

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tabù candy spot #tbt 80' - Sound Identity blog

The memorable jazz jingle of the Tabù candy advert

26 May 2016 – Sound Identity – #TBT / ADV

Ladies and gentlemen, here there is an unforgettable spot that took hold of the public imagination…

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Snowbird Kenzo fashion film sean baker sound identity blog

Sean Baker reinterprets the fashion film for Kenzo

13 May 2016 – Sound Identity – ADV / SoundTrack

You know that world of unattainable shiny beauty that we only know about thanks to fashion…

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taylor-swift-apple-music-ad-_Sound_Identity_blog_796x453

Taylor Swift continues her global conquest and this time it’s Apple Music

9 May 2016 – Sound Identity – ADV / Marketing / Sound Branding / Uncategorized

Do you remember when we talked about the ranking of most marketable artists and American Pop…

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Choose Love Over Like campaign Coca Cola post Sound Identity blog

When a song is perfect for a spot

5 May 2016 – Sound Identity – ADV

The mission of the Coca-Cola Light ‘Choose Love over Like’ campaign, launched in February 2014, was…

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barilla spot kitten 1986 post sound identity blog

A simple melody and the kitten from the Barilla spot: a soundtrack we’ll never forget

14 April 2016 – Sound Identity – ADV

Lately you’ll have been hearing a lot about the Millennial Generation, the generation of the new…

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